Portfolio

I work as a Web Content Manager more than 10 years ago, being one of my first projects the creation and management of the estagiar.pt blog, online since August 2012. During a first phase, the work focused on planning, creating and managing content for websites, newsletters, blogs and social media. Later, I also collaborated in managing the implementation of an LMS (Learning Management System) platform project, having to assist in carrying out usability tests and creating content for online courses.

From 2020, I started working in the digital marketing area, collaborating on B2C and B2B product projects in the following sectors: Furniture, Business Equipment and Food Products. The work I have carried out has essentially been:

• Project management for creating institutional websites and an online store.
• Creation and management of institutional and promotional content for websites, blogs, social media, newsletters, e-mail marketing and presentations.
• Campaign organization (Meta Ads, Google Ads);
• Elaboration of statistical reports (sources: Google Analytics and Meta).

Professional certification in: Meta Ads, Social Media Management, Copyright and SEO.

Degree in Social and Organizational Psychology from ISCTE-IUL.

LinkedIn: https://www.linkedin.com/in/margaridamesquita

 

Work Examples

 

	News Blog about internships. Creation of website in WordPress; logo design; editing, production and content management. Followers 10.000 (Facebook) and 4000 (LinkedIn).
	Social Media Management: Facebook e Instagram using Adobe Express.
	Creation of articles in Portuguese, English and Spanish: example of an article with more than 13.000 views PT, EN, ES
	Setting up and configuration of e-commerce in PrestaShop.
	Newsletter: using The Newsletter Plugin (WordPress), Sendblaster and LinkedIn.
	Updating  catalogs in InDesign.